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Sell Thru Facebook, Twitter, and More Using Ribbon

Ribbon eliminates checkout steps by tying the buyer’s social profiles in with the checkout step. It also allows merchant to sell in-line with Social Media feeds (no need to go to site, add cart, and ...

By |May 9th, 2013|Conversion Optimization|Comments Off

Feedburner Alternative: FeedBlitz ?

Feedblittz may give you a good migration option if you are looking for a good FeedBurner alternative Feedblitz is an All-In-One solution for email and social media automation.  And if you have heard that Google ...

By |April 29th, 2013|SEO|Comments Off

Usability Testing for Your Web Site

Take opinions, lab-effects, and biases out of the equation when you are assessing your web site usability and it’s ability to convert visitors.  Use GhostRec to record actual experiences for as low as $25 (one ...

By |April 15th, 2013|Conversion Optimization|Comments Off

What’s Your Mission Question?

To truly set your site (and/or business) apart, then ask these questions to build your value proposition – thus increasing your ability to convert visitors. These are questions that zero in on the mission and ...

By |April 4th, 2013|Conversion Optimization|Comments Off

Mobile Advertising Prompts Fast Purchases, Store Calls And Visits

According to Google, 3 out of 4 mobile searches convert into follow-up actions. Optimizing your mobile ads can pay off big bringing your business phone calls, store visits and purchases! Google has spent the better ...

By |March 27th, 2013|Conversion Optimization|Comments Off

Info-Graphic: Bloomberg Top Billionaires

Ranking of the world’s richest people. I’m more impressed with the interactive info-graphic than I am with the magnitude of depression that the info-graphic causes. The Bloomberg Billionaires Index is a daily ranking of the ...

By |March 3rd, 2013|Small Business Life|Comments Off

ATMOS Guide to Better Video Marketing

It sounds cliche, but for better video marketing, you need to start with a goal-driven strategy. This means determining the goal you are trying to accomplish and use video to support it rather than creating ...

By |February 28th, 2013|Conversion Optimization|Comments Off

5 Common Website Mistakes That Are Hurting Conversion Rates

Is your website converting or driving people away? You love your website, it’s like your baby, and it represents your startup perfectly — except when it doesn’t. From an outsider’s perspective, your website might not ...

Colors & Conversion Rate

How do colors affect purchases? I’m the color queen. Well, almost. But it turns out I’m not the only one moved by color… According to KISSmetrics, color is the “strongest and most persuasive” factor in ...

Stuff Triathletes Say

This really has nothing to do with marketing, but it’s hilarious and I think you should take a break to watch it and enjoy!